TIMBERLAND | 50TH ANNIVERSARY
To celebrate the 50th anniversary of Hip Hop and its rich history with Timberland's iconic yellow construction boot, we crafted a
culturally driven social-first campaign centered on emerging Hip Hop artist Lola Brooke. By showcasing Lola's unique voice and style, the campaign highlights how
both Hip Hop and Timberland transcend cultural boundaries and generations, continually redefining their significance and ultimately defying definition.
Agency: 160over90 | ECD: Alex Ho | Creative Directors: Hollie Fraser + Ramon Ariel De Los Santos | Creative Team Eva Delacruz + Ishmael Islam
- VIDEO -
- SOCIAL -
- BTS WITH LOLA BROOKE -
