Campaign 2013-2014
Brief
Create a brand positioning and brand identity for THEOUTNET.com.
solution
We positioned THEOUTNET.com as the 'Designer Outlet for Style Hunters' and created a campaign about stalking style. Created the look, tone and feel for the brand along with the campaign idea: Happy Hunting. | Pitch Win |
Credits
Agency: Leo Burnett | ECD: Scott Bradley | Creative Team: Hollie Fraser + Nora Gurney | Photographer: Mark Segal
Fashion film
Director: Clara Cullen